BMW Group joins USC Center for Body Computing

BMW Group, Oct 17 2012 - The BMW Group will be working with the CBC, along with the USC School of Cinematic Arts, to integrate biometric data, such as heart rate and blood pressure, to enhance, entertain and inform the driving experience. BMW's participation in the partnership will be led by the BMW Group Technology Office USA, based in the heart of Silicon Valley. https://www.press.bmwgroup.com/pressclub/p/us/pressDetail.html?title=bmw-group-joins-usc-center-for-body-computing&outputChannelId=9&id=T0133650EN_US&left_menu_item=node__2367