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Land Rover Marketing Campaign To Launch All-New 2014 Range Rover Sport

Mahwah NJ, Sep 5 2013 – Today, Land Rover North America announced the details of the global advertising and marketing campaign for the all-new 2014 Range Rover Sport, the fastest, most agile and responsive Land Rover vehicle ever.

Carmakers Rev Creativity In Shift To Digital Ads

Detroit News, Jul 29 2013 - Automakers are turning up spending and creativity as they move to more nontraditional advertising, videos and social media campaigns to reach customers who aren’t spending much time in front of the TV.

Why Filmmakers Are Happy to Make Ads for Vimeo

Indiewire, Apr 30 2013 - Vimeo's just-launched Brand Creative Fund premieres its first short today. As one of four films that interpret the theme "Hello Again," it's designed to jumpstart the 80-year-old Lincoln Motor Company brand.

Brands With Videos Have Easier Time Reeling in Viewers

PR News, Apr 24 2013 - Vying for Virality: Video is King: Social-media users are about twice as likely to engage in video content than non-video content.

Volkswagen Runs Addressable Ads on DirectTV

Media Post, Apr 23 2013 - Volkswagen has signed on to DirectTV's national addressable advertising platform. This platform will allow the automaker to advertise directly to households that are in the market to purchase a new car.

Kia Super Bowl Ad "Space Babies" is No 3 Visual Effects

Shoot Online, Feb 22 2013 - This month's Super Bowl had its share of noteworthy VFX spot work. At an average cost of $3.8 million per :30 slot, Big Game spots carried big pressure, with high risk and reward stakes.